Chris Sandre operates at the intersection of high-stakes sports, media, and luxury culture.

While most executives choose a single lane, the intensity of the arena, the influence of media, or the refinement of the boardroom, Chris has built a two-decade career moving fluidly across all three. From the charged collegiate sports culture of the University of Florida to major venue naming rights, premium beverage partnerships, and the rapidly evolving world of digital media and streaming, he builds partnerships that do more than drive revenue: they reshape how fans engage, how brands show up, and how culture moves.

He is best known for his ability to execute unlikely pivots and identify compelling stories. Whether convincing baseball fans to drink wine at the Rogers Centre, launching a luxury wine division during a global pandemic, or scaling an independent podcast into a commercial powerhouse, Chris thrives in spaces others misread as uncertain. He understands that fandom is not static and the most valuable partnerships meet people where their passion already lives.

Today, Chris balances his role as Senior Director of Integrated Partnerships at FloSports with his work as Co-owner and Executive Producer of Shit My Dad Taught Me, a media platform reaching millions of viewers and listeners each month. Across both arenas, he is an architect of momentum, transforming brands from passive sponsors into active participants and turning audience attention into lasting cultural relevance.